Casual Dining - US - October 2008
Casual Dining - US - October 2008

The restaurant industry is in recession, and casual dining is bearing the brunt of it. However, some chains are still managing to grow same store sales and expand aggressively in the challenging economic environment. In this report, Mintel examines the factors which determine success for casual dining concepts as consumers begin pinching pennies and dining out less.

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Scope and Themes
Executive Summary
Insights and Opportunities
Fast Forward Trends

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Market Size and Forecast
Competitive Context
Segment Performance: Contemporary American
Segment Performance: Italian
Segment Performance: Steakhouse
Segment Performance: Seafood
Segment Performance: Ethnic
Market Drivers

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Cluster Analysis

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Leading Companies
Innovation and Innovators
Advertising and Promotion

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix: Other Useful Consumer Tables
Appendix: Trade Associations

Other

Segmentation Performance
Restaurant Analysis: Applebee’s
Restaurant Analysis: Chili’s
Restaurant Analysis: Outback Steakhouse
Restaurant Analysis: T.G.I. Friday’s
Restaurant Analysis: Olive Garden
Restaurant Analysis: Red Lobster
Restaurant Analysis: P.F. Chang’s China Bistro
Usage of Casual Dining Restaurants
Usage of Casual Dining Restaurants Brands
General Attitudes toward Dining Out
Factors in Selecting a Restaurant
Cuisine Types and Menu Items
Changes in Casual Restaurant Spending
Casual Dining Features
Race/Ethnicity: Asian Dining Out Habits
Custom Consumer Groups: Mom vs. Dads
Custom Consumer Groups: More Likely to Spend