“Growth in the health and fitness club market is being driven by low-cost operators, with little sign of the expansion of locations slowing in the short term. While people are keener than ever to take on active challenges and boost their health, intense competition is coming from the home workout market and wide range of boutique fitness studios. Traditional gyms must ensure they are utilising technology to allow members to ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
The Market – What You Need to Know
Market Size and Forecast
Market Segmentation
Market Drivers
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – What You Need to Know
Health and Fitness Club Membership
Reasons for Not Using Health and Fitness Clubs
Frequency of Health and Fitness Club Use
Membership Fees of Health and Fitness Clubs
Attitudes towards Health and Fitness Clubs
Driving the Use of Health and Fitness Clubs
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Companies and Brands – What You Need to Know
Key Players
Market Share
Launch Activity and Innovation
Advertising and Marketing Activity
Brand Research
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Data Sources, Abbreviations and Supporting Information
Appendix – Market Size and Forecast
30th September 2019
"Puma recently created the 'Endorphin Store' with the focus on changing people’s perception of gyms and exercise as a chore into something fun and immersive that naturally boosts consumer’s moods, an aspect which is discussed in Mintel Trend Mood to Order."
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Varied classes and friendly instructors are vital for boosting attendance
