"The beauty category showed positive growth from 2010-15 and is projected to see continued gains. Looking forward, key demographic groups include Millennials and Hispanics. Nurturing and expanding the Beauty Enthusiasts segment will also be important for product and market growth. Capitalizing on Enthusiasts’ interest in experimentation, trends, free samples, and online reviews can help generate or boost sales. In-store, online, wearable, and mobile technologies all offer potentially powerful tools to ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Executive Summary
Market
Market
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
The Market – What You Need to Know
Beauty Segments
Market Perspective
Market Factors
Consumer
Consumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
The Consumer – What You Need to Know
Product Usage
Time Spent, Skills, Experimentation, and Brand Choice of Beauty Shoppers
Purchase Influencers
Sources of Information
Shopping for Beauty Products
Attitudes toward Beauty Products
Brand/Company
Brand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Key Players – What You Need to Know
What’s Working?
What’s Struggling?
What’s Next?
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Data Sources and Abbreviations
Appendix – Market
7th December 2016
“Beauty retailers are gaining a competitive advantage by appealing to younger shoppers with more interactive shopping experiences.” 
14th July 2016
“The beauty market is large and diverse, making it overwhelming for consumers to navigate the wide variety of products available. Brands are responding with apps that allow consumers to virtually try out new products, improving the consumer shopping experience.”
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Market is growing, but fragmented and highly competitive
