Table of Contents
Introduction
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- Definitions
- Abbreviations
Executive Summary
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- Dynamic growth
- Boots is key distributor
- L’Oréal and Unilever the leading suppliers
- Active new product development
- High take-up of colour cosmetics
- Further growth in sight
Market Drivers
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- Increasing female employment supports sales
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- Figure 1: UK workforce, by gender and employment status, 2000-10
- Focus on the young
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- Figure 2: UK adult female population, by age group, 2000-10
- Growing prosperity helps premiumisation
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- Figure 3: UK adult population, by socio-economic group, 2000-10
- Figure 4: UK PDI and consumer expenditure, at current and constant prices, 2000-10
- New EU guidelines for product safety
Market Size and Trends
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- Healthy growth
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- Figure 5: UK retail value sales of fragrances and colour cosmetics, at current and constant prices, 2000-05
- Figure 6: Per capita expenditure on fragrances and colour cosmetics, by adults (15+), by country, 2000-05
- Colour cosmetics particularly dynamic
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- Figure 7: UK retail value sales of fragrances and colour cosmetics, by type, 2000-05
- Figure 8: Indexed UK retail value sales of fragrances and colour cosmetics*, by type, 2000-05
Market Segmentation
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- Fragrances
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- Figure 9: UK retail value sales of fragrances, at current and constant prices, 2000-05
- Figure 10: UK retail value sales of fragrances, by type, 2002-04
- The blurring of prestige and mass
- Tastes vary according to age
- Unisex and youth fragrances
- The importance of innovation
- Teenagers targeted with celebrities
- Blockbusters and flankers
- Fine fragrances generate the bulk of market value
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- Figure 11: UK retail value sales of women’s fragrances**, by type, 2002-04
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- Figure 12: UK retail value sales of men’s fragrances, by sector, 2002-04
- Colour cosmetics
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- Figure 13: UK retail value sales of colour cosmetics, at current and constant prices, 2000-05
- Steady growth, with the exception of nail make-up
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- Figure 14: UK retail value sales of colour cosmetics, by type, 2002-04
- Figure 15: UK retail value sales of colour cosmetics, % share by sector, 2004
- “Hi-tech” foundations
- Skincare features in face make-up
- Longer lashes, defined eyes
- Nail varnish – to use or not to use
Distribution
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- Boots and department stores are main distributors of fragrances
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- Figure 16: UK retail value sales of women’s fragrances, by outlet type, 2002-04
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- Figure 17: UK retail value sales of men’s fragrances, by outlet type, 2002-04
- Expanding distribution
- Boots leads also in colour cosmetics
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- Figure 18: UK retail value sales of colour cosmetics, by outlet type, 2002-04
The Supply Structure
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- Manufacturers’ shares
- L’Oréal is the leading supplier of women’s fragrances
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- Figure 19: Manufacturers’ retail value shares of women’s fragrances, 2002-04
- Figure 20: Brands’ retail value shares of women’s fine fragrances, 2002-04
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- Figure 21: Brands’ retail value shares of women’s mass fragrances, 2002-04
- Unilever’s portfolio is the strongest in men’s fragrances
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- Figure 22: Manufacturers’ retail value shares of men’s fragrances, 2002-04
- Figure 23: Brands’ retail value shares of men’s fine fragrances, 2002-04
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- Figure 24: Brands’ retail value shares of men’s mass fragrances, 2002-04
- Mass brands lead in colour cosmetics
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- Figure 25: Brands’ retail value shares of colour cosmetics, 2002-04
- Companies and brands
- Avon
- Boots
- Chanel
- Coty
- Estée Lauder
- KGA
- L’Oréal
- LVMH
- Procter & Gamble
- Revlon
- Unilever
New Product Development
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- Blockbusters and flankers
- Inner peace in a bottle
- Looks matter – the importance of packaging
- “Masstige” colour cosmetics
- New product launches 2004-05
- Fragrances
- Colour cosmetics
The Consumer
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- European comparison of product use
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- Figure 26: Penetration of fragrances and colour cosmetics, by country, 2004
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- Figure 27: Penetration of aftershave/male fragrance, by men, by country, 2004
- Trends in product use by type
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- Figure 28: Trends in penetration of fragrances and colour cosmetics, by type, 2001-04
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- Figure 29: Trends in penetration of aftershave/male fragrance, 2001-04
- Penetration and frequency of using fragrances and colour cosmetics
- Market maturity
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- Figure 30: Maturity of the GB retail market for fragrances, 2004
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- Figure 31: Maturity of the GB retail market for colour cosmetics, by sector, 2004
- Perfume and eau de toilette
- Aftershave/male fragrance
- Foundation
- Blusher/highlighter
- Lipstick
- Eye make-up
- Nail varnish
- Attitudes towards use of fragrances and cosmetics
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- Figure 32: Attitudes towards quality and brands, by women, 2004
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- Figure 33: Attitudes towards personal care, by women, 2004
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- Figure 34: Attitudes towards shopping and budgeting, by women, 2004
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- Figure 35: Attitudes towards media and advertising, by women, 2004
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- Figure 36: Attitudes towards ethics, by women, 2004
The Consumer – Detailed Demographics
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- Fragrances and colour cosmetics
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- Figure 37: Penetration of fragrances and colour cosmetics, by women, by age, 2004
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- Figure 38: Penetration of fragrances and colour cosmetics, by women, by income and working status, 2004
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- Figure 39: Penetration of fragrances and colour cosmetics, by women, by region, 2004
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- Figure 40: Penetration of fragrances and colour cosmetics, by women, by presence of children and household size, 2004
- Perfume and eau de toilette
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- Figure 41: Penetration and frequency of using perfume and eau de toilette, by women, by demographic sub-group, 2004
- Aftershave/male fragrance
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- Figure 42: Penetration and frequency of using aftershave/male fragrance, by men, by demographic sub-group, 2004
- Foundation
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- Figure 43: Penetration and frequency of using foundation, by women, by demographic sub-group, 2004
- Blusher and highlighter
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- Figure 44: Penetration and frequency of using blusher and highlighter, by women, by demographic sub-group, 2004
- Lipstick
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- Figure 45: Penetration and frequency of using lipstick, by women, by demographic sub-group, 2004
- Eye make-up
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- Figure 46: Penetration and frequency of using eye make-up, by women, by demographic sub-group, 2004
- Nail varnish
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- Figure 47: Penetration and frequency of using nail varnish, by women, by demographic sub-group, 2004
Prospects
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- Favourable economic setting
- Looking promising for colour cosmetics
- Added value and improved technology in colour cosmetics
Forecast
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- Steady application of sales
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- Figure 48: Forecast for UK retail value sales of fragrances and colour cosmetics, at current prices, in Sterling terms, 2005-10
- Good news for both markets
- Men have more fragrant potential
- Eyes and lips stay on top
- Nails scratch their way up
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- Figure 49: Forecast for UK retail value sales of fragrances and colour cosmetics, at current prices, in Euro terms, 2005-10
- Passing €3 billion
- Small price rises anticipated
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- Figure 50: Forecast for UK retail value sales of fragrances and colour cosmetics, at 2005 prices, in Sterling terms, 2005-10
- Real growth all round
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- Figure 51: Forecast for UK retail value sales of fragrances and colour cosmetics, at 2005 prices, in Euro terms, 2005-10
- Affluence does have a role
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