Fitness classes comprise an important and growing segment of the UK health and fitness market, which in turn accounts for around 10% of all domestic expenditure on sport. This type of group exercise began to emerge as a significant market sector in the wake of the aerobics boom of the 1980s, with participants now being able to choose from upwards of 20 different types of classes in increasingly well-appointed studios, particularly in the private health club sector.

This report offers an analysis of the current state of the UK fitness classes market and outlines prospective future developments that will influence the shape of the sector in the short and medium term. Exclusive primary research has also been used to build demographic analysis of key consumer groups within the market and to assess how these consumers behave.