Functional Foods - UK - March 2008
Functional Foods - UK - March 2008

Never before have consumers been so conscious of the impact of their lifestyle on their health and so exposed to information extolling the virtues of following a balanced and healthy diet. This has resulted in the rapid expansion of the healthy eating market, covering everything from superfoods and organic through to more conventional products that are lower in fat, calories or sugar.

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Insights and Opportunities
Fast Forward Trends
Market in Brief

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Issues in the Market
Internal Market Environment
Broader Market Environment
Competitive Context
Strengths and Weaknesses in the Market
Market Value and Forecast
Channels to Market

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Purchasing Behaviour
The Consumer – Attitudes towards Functional Foods

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?
Companies and Products
Brand Communication and Promotion

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix: Introduction
Appendix – Internal Market Environment
Appendix – Broader Market Environment
Appendix – The Consumer – Purchasing Behaviour
Appendix – Consumer – Attitudes towards Functional Foods
Appendix – Consumer – Consumers Ready for Beauty Functional Foods

Other

Product Positioning
The Consumer – Consumers Ready for Functional Beauty Products