“One of the key challenges in this market is maintaining engagement with consumers as they age. There is a gap in the market to cater to these less frequent diners who are looking for more special occasion dining opportunities.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Future Opportunities
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Issues in the Market
Internal Market Environment
Broader Market Environment
Competitive Context – In-Home
Competitive Context – Out of Home
Strengths and Weaknesses in the Market
Market Size and Forecast
Market Segmentation
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
Eating Out Behaviour – Pizza/Pasta Restaurants and Takeaways
Attitudes Towards Pizza/Pasta Outlets
Pizza/Pasta Outlets Menu Enticements
Pizza/Pasta Outlets Targeting Opportunities
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who’s Innovating?
Market Share
Companies and Products – Takeaway/Home Delivery
Companies and Products – Dine In
Brand Research
Brand Communication and Promotion
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Market Size and Forecast
Appendix – Brand Research
Appendix – Eating Out Behaviour – Pizza/Pasta Restaurants and Takeaways
Appendix – Attitudes Towards Pizza/Pasta Outlets
Appendix – Pizza/Pasta Menu Enticements
Appendix – Pizza/Pasta Outlets Targeting Opportunities
15th October 2012
"As weak consumer confidence keeps the pressure on eating out budgets there is potential for restaurant brands to resonate in key in-home markets like cooking sauces and ethnic foods."
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How can operators hold consumers’ interest as they age?
