David has been a research pioneer for more than 25 years. As Mintel's Director of Consumer Insights, he manages the development and evolution of the Research Consultancy team, which directly supports Mintel's sales team efforts. David recently returned to Mintel's consultancy department, which he started in 2004-05.

David managed Mintel's Syndicated Reports team from 2005 to 2008. During that time, he championed new research techniques and helped drive the implementation of Mintel's Oxygen platform. These changes helped Mintel evolve from a data provider to an insight provider, as well as a solutions partner for clients.

As a well-noted senior analyst in the consumer research industry, David's commentary has been featured in national consumer and industry trade publications, including The New York Times, Wall Street Journal, BusinessWeek and Prepared Foods.

Prior to joining Mintel, David spent more than 20 years forecasting global fixed income markets from a social psychology perspective.