UK Sports Sponsorship Market Report 2019
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Providing the most comprehensive and up-to-date information and analysis of the Sports Sponsorship market, and the behaviours, preferences and habits of the consumer.
What are the key challenges facing the industry? Who is the consumer and what do they want? Where are the opportunities, where are the risks and what lies ahead?
This report examines sports marketing and sponsorship in the UK, focusing mainly on the
sponsorship of sports properties, athletes and governing bodies. Sponsorships that only cover the
broadcast of sports events are excluded, but may be discussed for the purposes of context, while many
sponsorship deals will now include sponsorship of properties and broadcast coverage as part of the
same deal.
Written by Marco Amasanti, a leading analyst in the B2B sector, his extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers.
The sports arena continues to serve one of the main channels of sponsorship domestically and worldwide. Sports sponsorship thrived in 2018, underpinned largely by the booming profile of football’s Premier League, drawing huge interest as one of the world’s largest sports markets
Marco Amasanti
B2B Analyst
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Market reports provide appendices of data to support the research and insight produced. Our databooks* are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
*databooks not available with UK B2B Industry reports.
Please Note: This is a sample report. All of the figures, graphs, and tables have been redacted. Our reports are available to download in PDF and PPT formats.