Meat-free Foods - UK - December 2008
Meat-free Foods - UK - December 2008

There has been a resurgence of consumer interest in the meat-free market. This growth is the result of an increasing number of meat-eaters incorporating meat-free products into their everyday diet – a change of behaviour principally motivated by a desire to improve the healthiness of their diet. This report considers whether this strategy can be sustained without alienating the core vegetarian market and whether the current range of meat-free products is ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Insights and Opportunities
Fast Forward Trends
Market in Brief

Market

Market

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Internal Market Environment
Broader Market Environment
Competitive Context
Strengths and Weaknesses in the Market
Market Value and Forecast
Segment Performance
Channels to Market

Brand/Company

Brand/Company

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Who’s Innovating?
Market Share
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Brand Elements
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Data

Data

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Appendix
Appendix: Broader Market Environment
Appendix: The Consumer – Meat Appeal
Appendix: The Consumer – Meat-free Foods Repertoire
Appendix: The Consumer– Attitudes towards Meat-Free Foods

Other

The Consumer – Meat Appeal
The Consumer – Meat-free Foods Repertoire
The Consumer – Attitudes towards Meat-Free Foods