Kids' Snacking - US - August 2006
Kids' Snacking - US - August 2006

This report includes snacks that are specifically promoted or generally consumed by the majority of children aged 6 to 11. Children are some of America’s most frequent snack consumers. In 2005, there were 23.6 million children aged 6 to 11. They constitute a third of the under-18 population and 8% of the total population. As such, children hold an important place with snack food manufacturers, both in the ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Market Factors

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Companies and Product Promotion

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix: Trade Associations
Appendix: New Product Developments

Other

Introduction and Abbreviations
Spending and Influence
Snack Segments
Kids’ Attitudes Toward Food & Snacking
Snacking Habits
Conclusions