Table of Contents
Introduction and Abbreviations
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- Introduction
- Other relevant reports
- Definition
- Note on IRI data adjustments
- Abbreviations & terms
- Abbreviations
- Terms
Executive Summary
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- Age-consciousness and population shifts drive the market
- Technology leads a quickly growing market
- Specific needs fragment facial skincare segments
- Advertisers emphasize science
- Prestige products dominate the market
- Consumers seek specialized formulas
- Increased demands projected for anti-aging products
Market Drivers
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- Age-defying properties lead consumers
- Generational change
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- Figure 1: U.S. population projections, 2000-2009
- Baby boomers and disposable income
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- Figure 2: Median household income by age of householder, 2003
- The Metrosexual—from fashion to function
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- Figure 3: Men’s attitudes towards grooming, by age, March 2003
- Natural, nutracosmetic, and cosmeceutical new product innovation
- Natural and nutracosmetics
- Cosmeceuticals
- Consumers seek shelter from the sun
- Masstige
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- Figure 4: New facial skincare products introduced according to GNPD, 2001-Q3 2004
- Age-conscious ethnic consumers
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- Figure 5: Willingness to spend what is necessary to appear younger, by ethnicity, January-April, 2004
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- Figure 6: Projected growth of U.S. racial and ethnic groups, 2004-2010
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- Graph 1: Projected growth of U.S. racial and ethnic groups, 2000, 2005, 2010
Market Size & Trends
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- Figure 7: Total U.S. retail sales of facial skincare products, at current and constant prices, 1999-2004
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- Graph 2: Total U.S. retail sales of facial skincare products, at current and constant prices, 1999-2004
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Market Segmentation
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- Overview
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- Figure 8: Total FDM sales of facial skincare products, segmented by type, 2002 & 2004
- Graph 3: Total FDM market share of sales of facial skincare products, segmented by type, 2004
- Cleansers
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- Figure 9: Total FDM sales of facial skincare cleansers, at current and constant prices, 2002-2004
- Anti-aging
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- Figure 10: Total FDM sales of facial skincare anti-aging products, at current and constant prices, 2002-2004
- Moisturizers
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- Figure 11: Total FDM sales of facial skincare moisturizing products, at current and constant prices, 2002-2004
- Acne care remedies
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- Figure 12: Total FDM sales of facial skincare acne care remedies, at current and constant prices, 2002-2004
- Fades/bleaches
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- Figure 13: Total FDM sales of facial skincare fades/bleaches, at current and constant prices, 2002-2004
Supply Structure
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- FDM sales by manufacturer
- Overview
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- Figure 14: Manufacturer sales of FDM facial skincare products in the U.S., 2003 & 2004
- Cleansers
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- Figure 15: Manufacturer brand FDM sales of facial cleansing products in the U.S., 2003-2004
- Anti-aging
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- Figure 16: Manufacturer brand sales of facial anti-aging products in the U.S., 2003-2004
- Moisturizers
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- Figure 17: Manufacturer brand sales of facial moisturizing products in the U.S., 2003-2004
- Acne care remedies
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- Figure 18: Manufacturer brand sales of facial acne care remedy products in the U.S., 2003-2004
- Fades/bleaches
- Company profiles
- Procter & Gamble
- Johnson & Johnson
- L’Oréal
- Unilever
- Estée Lauder
- Avon
- Mary Kay
- Other companies
Advertising & Promotion
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- Estée Lauder
- L'Oréal
- Avon
- Johnson & Johnson
- Procter & Gamble
- Unilever
Retail Distribution
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- Introduction
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- Figure 19: U.S. FDM retail sales of facial skincare products, by channel, 2002 & 2004
- Drug stores
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- Figure 20: U.S. drug store sales of facial skincare products, at current and constant prices, 2002-2004
- Drug store operating data
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- Figure 21: Top drug store operating statistics, latest fiscal year-end
- Figure 22: Percentage change from latest fiscal year-end versus year prior
- Supermarkets
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- Figure 23: U.S. food store sales of facial skincare products, at current and constant prices, 2002-2004
- Supermarket operating data
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- Figure 24: Top supermarket operating statistics, latest fiscal year-end
- Figure 25: Percentage change from latest fiscal year-end versus year prior
- Mass merchandisers and clubs
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- Figure 26: U.S. mass merchandiser and club store sales of facial skincare products, at current and constant prices, 2002-2004
- Mass merchandisers and club operating data
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- Figure 27: Top mass merchandiser operating statistics, latest fiscal year-end
- Figure 28: Percentage change from latest fiscal year-end versus year prior
The Consumer
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- Introduction
- Adult use of facial skincare products
- Use of cleansing/medicated products and moisturizers
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- Figure 29: usage of moisturizers and cleansers, January 2004-April 2004
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- Figure 30: usage of moisturizers and cleansers, by age, January 2004-April 2004
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- Figure 31: Usage of moisturizers and cleansers, by race/hispanic origin, January 2004-April 2004
- Preferred types of cleansers and medicated products
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- Figure 32: Preferred types of facial cleansing and medicated products, January 2004-April 2004
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- Figure 33: Preferred types of facial cleansing and medicated products, by race/hispanic origin, January 2004-April 2004
- Reasons for use
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- Figure 34: Conditions for which cleansers and moisturizers are used, January 2004-April 2004
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- Figure 35: Conditions for which cleansers and moisturizers are used, by age, January 2004-April 2004
- Usage frequency
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- Figure 36: Usage frequency of specific facial skincare products, January 2004-April 2004
- Preferred types and forms of moisturizers
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- Figure 37: Preferred types and forms of facial skincare products, January 2004-April 2004
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- Figure 38: Preferred types and forms of facial skincare products, by age, January 2004-April 2004
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- Figure 39: Preferred types and forms of facial skincare products, by race/hispanic origin, January 2004-April 2004
- Frequency of moisturizer use
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- Figure 40: Frequency of moisturizer use, January 2004-April 2004
- Type of brands used
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- Figure 41: Preferred types of brand of cleansers and moisturizers, January 2004-April 2004
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- Figure 42: Preferred types of brand of cleansers and moisturizers, by race/Hispanic origin, January 2004-April 2004
- Attitudes towards aging
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- Figure 43: Attitudes towards aging, January 2004-April 2004
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- Figure 44: Attitudes towards aging, by race/ethnicity, January 2004-April 2004
- Teen use of facial skincare products
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- Figure 45: Teenage usage of moisturizers and cleansers, January 2004-April 2004
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- Figure 46: Teenage usage of moisturizers and cleansers, by age, January 2004-April 2004
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- Figure 47: Teenage usage of moisturizers and cleansers, by race/Hispanic origin, January 2004-April 2004
- Preferred types and forms of cleansers and moisturizers among teens
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- Figure 48: Teen preferences for types of cleansers and types and forms of moisturizers, January 2004-April 2004
- Frequency of use among teens
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- Figure 49: Frequency of teen use of facial cleansing and medicated products, January 2004-April 2004
- Approaches to skincare
- Products used
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- Figure 50: Products regularly used for facial skincare, November 2004
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- Figure 51: Products regularly used for facial skincare, by age, November 2004
- Main goals for using skincare products
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- Figure 52: Main goals for using skincare products, November 2004
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- Figure 53: Main goals for using skincare products, by age, November 2004
- Importance of product ingredients
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- Figure 54: Function of ingredients in products currently owned, November 2004
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- Figure 55: Function of ingredients in products currently owned, by age, November 2004
- Beliefs about healthy skincare and product efficacy
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- Figure 56: Attitudes towards genetics, nature, and product efficacy in skincare, November 2004
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- Figure 57: Attitudes towards genetics, nature, and product efficacy in skincare, November 2004
- Summary
Future & Forecast
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- Future trends
- Innovation vs. ancient wisdom
- Shifting numbers and attitudes in the consumer base
- Migration of prestige and specialty products to FDM outlets
- Market forecast
- Facial skincare products
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- Figure 58: Forecast of total U.S. retail sales of facial skincare products, at current and constant prices, 2004-2009
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- Graph 4: Trends in sales of facial skincare products at current prices, 1999-2009
- Facial skincare cleansers
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- Figure 59: Forecast of U.S. FDM sales of facial skincare cleansers, at current and constant prices, 2004-2006
- Facial skincare anti-aging products
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- Figure 60: Forecast of U.S. FDM sales of facial skincare anti-aging products, at current and constant prices, 2004-2006
- Facial skincare moisturizing products
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- Figure 61: Forecast of U.S. FDM sales of facial skincare moisturizing products, at current and constant prices, 2004-2006
- Facial skincare acne care remedies
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- Figure 62: Forecast of U.S. FDM sales of facial skincare acne care remedies, at current and constant prices, 2004-2006
- Facial skincare fades/bleaches
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- Figure 63: Forecast of U.S. FDM sales of facial skincare fades/bleaches, at current and constant prices, 2004-2006
- Forecast Factors
Market Size and Trends—Update
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- Figure 64: FDM sales of facial skincare products, at current and constant prices, 2000-05
- Wal-Mart
- Department stores
- Other channels
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Market Segmentation—Update
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- Overview
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- Figure 65: FDM sales of facial skincare products, segmented by type, 2003 and 2005 (est.)
- Facial cleansers
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- Figure 66: FDM sales of facial skincare cleansers, at current and constant prices, 2000-05
- Facial anti-aging products
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- Figure 67: FDM sales of facial anti-aging products, at current and constant prices, 2000-05
- Acne care remedies
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- Figure 68: FDM sales of acne care remedies, at current and constant prices, 2000-05
- Facial moisturizer products
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- Figure 69: FDM sales of facial moisturizer products, at current and constant prices, 2000-05
- Fades/bleaches
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- Figure 70: FDM sales offades/bleaches, at current and constant prices, 2000-05
Future & Forecast—Update
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- Future trends
- Innovation vs. ancient wisdom
- Shifting numbers and attitudes in the consumer base
- Migration of prestige and specialty products to FDM outlets
- Market forecast—Updated
- Facial skincare products
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- Figure 71: Forecast of total U.S. FDM sales of facial skincare products, at current and constant prices, 2005-10
Appendix: Trade Associations
Appendix: New Product Briefs
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- Avon: Mark Skin Singles for Behaving Skin Pack
- AmorePacific: Contour Lift Eye Creme
- Buille Care: Refinement Sensitive Skin Scrub
- L’Oréal USA: L’Oréal Dermo-Expertise RevitaLift Eye Anti-Wrinkle Cream
- Shiseido: Shiseido Men Hydrating Lotion
- Avon Products: VitaMoist Face Cream Reformulation
- Johnson & Johnson: Clean & Clear Advantage Acne Clearing System
- True Cosmetics: Anti-Aging Youth Revealing Complex
- Beirsdorf: Eucerin Redness Relief Daily Perfecting Lotion
- Procter & Gamble: Olay Regenerist Continuous Night Recovery
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